Set It Once, Run Forever
1. Welcome Sequence (trigger: new subscriber)
- Email 1 (immediate): Welcome + what to expect
- Email 2 (day 3): Your most useful tip or resource
- Email 3 (day 7): A soft offer or invitation
2. Post-Visit Follow-Up (trigger: service completed)
- Email 1 (day 1): Thank you + review ask
- Email 2 (day 7): Tip related to what they bought/used
3. Re-engagement (trigger: 90 days no open)
- Email 1: "We miss you" + a reason to come back
- Email 2 (day 7): Final nudge + unsubscribe if not interested
Platform setup:
- Brevo: Automations tab → Create
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