Pricing Your Event Planning Services

Event planners typically charge using one of three models: flat fee per event ($1,500–$10,000+ depending on event size), percentage of total event budget (10–20%), or hourly rate ($50–150/hour). Full-service wedding planning in Florida ranges from $3,000–$15,000 depending on location and event complexity, while day-of coordination runs $800–$2,500. Research competitors in your specific Florida market on platforms like WeddingWire and The Knot to ensure your rates are competitive yet profitable. Always price to include a buffer for unexpected hours—most events take 40–60% more time than initial