Setting Your Rates for Maximum Profitability

Structure your pricing menu with a range of services: 20-minute drop-in visit ($18–22), 30-minute dog walk ($22–28), 60-minute walk ($35–45), overnight pet sitting ($55–75), and additional pet fees ($5–10 per extra pet). Research competitor pricing in your specific ZIP code using Rover's browse feature to see what established walkers in your neighborhood charge. Offer a new client discount (first walk 50% off) to reduce the barrier to hiring you the first time—once clients experience your quality service, they become loyal and refer friends. Create holiday and weekend surcharges of 25–50% abov